CBSi Advanced Media
CBSSports.com College Network Adds Army, Minnesota, Missouri State, Nevada and Ohio State
June 15, 2011
FT. LAUDERDALE, FL - CBSSports.com College Network, the leader in the management, distribution and monetization of official athletic websites for colleges and universities, today announced it is adding Army, Minnesota, Missouri State, Nevada and The Ohio State University to its industry-leading digital network. With the addition of these schools, CBSSports.com College Network now produces the official athletic sites for 75% of the Big Six Conferences.
"We continue to manage and build the most powerful digital network in collegiate athletics, and these latest additions underscore our focus on premium collegiate athletic brands," said Rob Schupler, SVP, University Sales & Marketing, CBSSports.com College Network. "Our primary objectives are to help our partners protect and grow their powerful brands by delivering their content to fans whenever and wherever they want to consume it, and to generate significant revenue for their Athletic Departments."
"The Ohio State University Department of Athletics is extremely excited to partner with CBS Interactive and The Big Ten Network," said Diana Sabau, Associate Athletics Director, External Relations, Ohio State Athletics. "We anticipate that joining the CBSSports College Network will keep Ohio State on the cutting edge when it comes to online technology. With this partnership it is our mission to make OhioStateBuckeyes.com the new benchmark for all Official Collegiate Websites moving forward."
"We are excited to join with CBS Interactive and the Big Ten Network in a new digital media agreement, said Jason LaFrenz, Associate Athletics Director, External Relations, University of Minnesota. "We look forward to bringing more Gopher specific content to our fans and leveraging the power of the Big Ten through this exciting new partnership."
CBS Sports.com College Network is dedicated to delivering its schools cutting edge technology, best in class products and services and the marketing muscle of CBS; helping its partners achieve their digital objectives. This fall CBSSports.com College Network of sites will feature new mobile applications for IOS, Android and Blackberry, enhanced mobile sites, social media features and continued enhancements to our audio and video media player. In addition, over the past 12 months, CBSSports.com College Network has rolled out an improved layout and search and discovery within the player which have contributed to the ongoing success of the network.
For more information about the CBSSports.com College Network and to find out how we work with our existing partners to showcase the depth and breadth of their products and services, please visit: http://collegenetwork.cbssports.com/